Marketingplanung von wagniskapitalfinanzierten Unternehmensgründungen : Eine theoretische und empirische Analyse. Habil.-Schr. Univ. München (Innovation und Entrepreneurship) (2005. xix, 307 S. 75 SW-Abb., 28 Tabellen. 210 mm)

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XIX, 307 S. 75 Abb.

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