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Basic Content Analysis (Quantitative Applications in the Social Sciences) <49> (2 SUB)

Weber, Robert Philip
249.22 MYR
Member Price
224.30
English

Product Description

Completely revised and updated, this second edition offers a concise introduction to content analysis methods from a social science perspective. Includes new computer applications, new studies, and a new chapter on problems and issues that can arise in performing content analysis in four major areas: measurement, indication, representation, and interpretation.
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Introducing content analysis methods from a social science perspective, this book focuses on the reliability and viability of these coding procedures and their associated category schemes. This text is intended for those who have a basic knowledge of research methods or data analysis.

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