The Blackwell Handbook of Strategic Management (Blackwell Handbooks in Management)

1,029.42 MYR
Member Price
926.48
English

Product Description

In this major reference work, top scholars in the field of strategic management present major ideas and theories in the field drawing on their own research and special expertise. Offers complete coverage of the field of strategic management. Incorporates new ideas on strategy topics from leading scholars in the field. Edited by three of the World's leading management academics.

* Offers complete coverage of the field of strategic management. * Incorporates new ideas on strategy topics from leading scholars in the field. * Structured into five sections looking at the strategic management process, the theoretical foundations of the field, various types of strategy, human factors, and teaching methods.

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