Embracing and Managing Change in Tourism : International Case Studies

487.56 MYR
Member Price
438.81
English

Product Description

Embracing and Managing Change in Tourism examines management responses to the major changes taking place in international tourism and considers tourism itself as an agent of change. Including twenty-two detailed case studies from around the world this book explores two key principles. Firstly that change is enevitable and, if effectively managed, has the potential to benefit all those living in, working in and visiting the destination. Secondly, that there are no universal prescriptions for the effective management of change in tourism, since each destination has distinguishing characteristics and the nature of the problems facing it change over time.

Examines management responses to the major changes taking place in international tourism and considers tourism itself as an agent of change.

Available to Order

Usually dispatches within 3-4 weeks

While every attempt has been made to ensure stock availability, occasionally we may run out of stock at our stores.

Free shipping for Peninsula on orders over 120.00MYR

Discount is applied at checkout.

Recently Viewed Items

Related Products