{"product_id":"9781937715410","title":"How Bad Do You Want It? : Mastering the Psychology of Mind over Muscle","description":"\u003cp\u003eExamines the way elite athletes strengthen their mental toughness and approach their true physical limits, offering a psychobiological model of endurance performance to help readers master the psychology of mind over muscle.\u003c\/p\u003e","brand":"VeloPress","offers":[{"title":"Default Title","offer_id":52619660722487,"sku":"00000_00000_00000_00000","price":108.08,"currency_code":"MYR","in_stock":true}],"url":"https:\/\/kinokuniya.com.my\/products\/9781937715410","provider":"Books Kinokuniya Malaysia","version":"1.0","type":"link"}