{"product_id":"9781498533317","title":"From Awareness to Commitment in Public Health Campaigns : The Awareness Myth","description":"\u003cp\u003eThis book discusses several myths of the benefits of raising awareness: awareness is enough, awareness equals acceptance, awareness is education, awareness is altruistic, and awareness equals health. It offers a model that moves from awareness to a commitment to solving and alleviating health problems through various communication methods.\u003c\/p\u003e","brand":"Lexington Books","offers":[{"title":"Default Title","offer_id":52401109795127,"sku":"00000_00000_00000_00000","price":243.53,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/3548\/7543\/files\/9781498533317-1.jpg?v=1783212084","url":"https:\/\/kinokuniya.com.my\/products\/9781498533317","provider":"Books Kinokuniya Malaysia","version":"1.0","type":"link"}