{"product_id":"9781440851865","title":"The Rise of the Sharing Economy : Exploring the Challenges and Opportunities of Collaborative Consumption","description":"\u003cp\u003eThis is the ultimate source for anyone who wants a comprehensive view of how the sharing economy began and how it may fundamentally change capitalism across the globe.\n\u003cbr\u003eThe Rise of the Sharing Economy: Exploring the Challenges and Opportunities of Collaborative Consumption examines the business phenomenon of the sharing economy, giving readers a thorough analysis of this up-and-coming sector. The book presents a detailed historical perspective of sharing and cooperatives, followed by a discussion of societal factors—predominantly technology—that have facilitated the fast growth of collaborative consumption businesses. Additional chapters offer progressive perspectives on how companies can further commercialize sharing.\u003c\/p\u003e\n\n\u003cp\u003eWritten for undergraduate and graduate students studying the collaborative market and for those with entrepreneurial aspirations, this book provides important insight about technology facilities sharing, peer-to-peer lending, grassroots social entrepreneurial efforts, the economics of the sharing economy, legal and public policy issues, and more.\u003c\/p\u003e","brand":"Praeger Publishers Inc","offers":[{"title":"Default Title","offer_id":52573070065975,"sku":"00000_00000_00000_00000","price":433.44,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/3548\/7543\/files\/9781440851865-1.jpg?v=1783202012","url":"https:\/\/kinokuniya.com.my\/products\/9781440851865","provider":"Books Kinokuniya Malaysia","version":"1.0","type":"link"}