{"product_id":"9781138920316","title":"Contextual Innovation Management : Adapting Innovation Processes to Different Situations (Routledge Studies in Innovation, Organizations and Technology)","description":"\u003cp\u003eThis book explores how contingency influence the management of innovation. Taking the perspective of innovation managers, the authors focus on the decision-making process to demonstrate that different approaches are required depending on the business context.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":52325963268407,"sku":"00000_00000_00000_00000","price":1267.75,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/3548\/7543\/files\/9781138920316-1.jpg?v=1783156487","url":"https:\/\/kinokuniya.com.my\/products\/9781138920316","provider":"Books Kinokuniya Malaysia","version":"1.0","type":"link"}