{"product_id":"9780765604644","title":"Variable Quality in Consumer Theory : Towards a Dynamic Microeconomic Theory of the Consumer","description":"\u003cp\u003eAn examination of consumer decision-making on products or services of variable quality. It addresses consumer-producer interaction at the level of the individual consumer; quality, consumption experience and willingness-to-pay; and how these issues affect the decision-making process.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":52269232980279,"sku":"00000_00000_00000_00000","price":1267.75,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/3548\/7543\/files\/9780765604644-1.jpg?v=1783124611","url":"https:\/\/kinokuniya.com.my\/products\/9780765604644","provider":"Books Kinokuniya Malaysia","version":"1.0","type":"link"}