{"product_id":"9780761930952","title":"Media Economics : Applying Economics to New and Traditional Media","description":"\u003cp\u003eProvides a foundation of the microeconomic principles and concepts required to understand media industries and issues in the converging media environment. Explaining economic principles, this book use cases and examples to demonstrate how these principles can be used to analyze media issues and problems.\u003c\/p\u003e","brand":"Sage Pubns","offers":[{"title":"Default Title","offer_id":52272330572087,"sku":"00000_00000_00000_00000","price":1300.32,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/3548\/7543\/files\/9780761930952-1.jpg?v=1783124131","url":"https:\/\/kinokuniya.com.my\/products\/9780761930952","provider":"Books Kinokuniya Malaysia","version":"1.0","type":"link"}