{"product_id":"9780471963288","title":"Data Warehousing : The Route to Mass Customization (Revised Updated SU)","description":"\u003cp\u003eThough companies have amassed an enormous amount of data, they havena t always been able to use it because it is unstructured, unintegrated, or polluted. This book shows how to transform this vast pool of data into information of strategic significance.\u003c\/p\u003e","brand":"John Wiley \u0026 Son Ltd","offers":[{"title":"Default Title","offer_id":52267994284343,"sku":"00000_00000_00000_00000","price":568.89,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/3548\/7543\/files\/9780471963288-1.jpg?v=1783112201","url":"https:\/\/kinokuniya.com.my\/products\/9780471963288","provider":"Books Kinokuniya Malaysia","version":"1.0","type":"link"}