{"product_id":"9780415965002","title":"Marketing the e-Business (Routledge ebusiness) (2ND)","description":"\u003cp\u003eUnpicks the challenges of e-marketing for various types of business. This book uses case studies and accompanying web material to provide a study of marketing strategies. It analyses the benefits of e-marketing as a tool for improving efficiency and effectiveness rather than promising business revolution.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":52275216711991,"sku":"00000_00000_00000_00000","price":1896.3,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/3548\/7543\/files\/9780415965002-1.jpg?v=1783110981","url":"https:\/\/kinokuniya.com.my\/products\/9780415965002","provider":"Books Kinokuniya Malaysia","version":"1.0","type":"link"}