{"product_id":"9780415658119","title":"Research in International Marketing (RLE International Business) (Routledge Library Editions: International Business)","description":"\u003cp\u003eThis book considers problems which can be serious obstacles in international marketing but which are much less difficult in domestic marketing, such as cultural differences; the establishing and maintaining of relationships with customers’ and the special problems for firm strategy and organisation arising from the internationalisation process.\u003c\/p\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":52799142592823,"sku":"00000_00000_00000_00000","price":1267.75,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/3548\/7543\/files\/9780415658119-1.jpg?v=1786179211","url":"https:\/\/kinokuniya.com.my\/products\/9780415658119","provider":"Books Kinokuniya Malaysia","version":"1.0","type":"link"}