{"product_id":"9783540938323","title":"The Value of Information Updating in New Product Development (Lecture Notes in Economics and Mathematical Systems) \u003cVol. 620\u003e","description":"\u003cp\u003eManaging uncertainty in new product development projects for improved valuation and decision making is one of the most complex and challenging problems in operations management.\u003c\/p\u003e","brand":"Springer","offers":[{"title":"Default Title","offer_id":52359607943479,"sku":"00000_00000_00000_00000","price":297.93,"currency_code":"MYR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0962\/3548\/7543\/files\/9783540938323-1.jpg?v=1783270255","url":"https:\/\/kinokuniya.com.my\/ja\/products\/9783540938323","provider":"Books Kinokuniya Malaysia","version":"1.0","type":"link"}